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Business office environment and the “silent salesman”: how to capitalize on it all

One of the most important concepts in the design of offices or financial institutions is everything that it entails. This includes materials, furniture, details, artwork, etc., all of which work individually and together as “silent salesmen” for your particular office. Most business owners do not understand the importance of this aspect of their business and its visual presentation. Y perception.

Number one: Environment This aspect is all about the sentiment and emotions that are projected onto your customers or clients. Much of this comes out in the “discovery phase” of the project. I’ll ask you all the right questions that will make you and your business think more deeply about cause and effect as it relates to your work environment. This process promotes a sense of success no matter what level you are at in your particular genre or within the company itself.

My personal definition of atmosphere is as follows:

“It is the intangible element of an interior that touches the heart, soul, mind and emotions; that is visually appealing, intellectually stimulating, emotionally satisfying and totally enriching for occupants and others.”

Number two: the silent seller This skin is a true supercharger! If this is done well and applied correctly, the money that goes into all the various elements of an interior design project is put to work or “used” to do double duty in the form of multiple “vendors” al” to sell”. customers and clients in doing business, or continuing to do business, with you by harnessing as many of the five senses as possible.

The “silent salesman” concept is about orchestrating all the different elements that make up good interior design by coming together in a “musical” way to “sell” or “romance” with the client. Some of those people are potential customers or customers… those who “sell” themselves by doing business with you and your company. Others are Current customers who knowingly continue to transact business with you. You are also “courting” the client or client through a masterful manipulation of all the elements that make up a fantastic interior design presentation. It is one of your “gifts” to them, making them feel special and appreciated.

This “silent salesman” gets to work from the moment you pull into their parking lot, open the front door, enter the building, and see your reception area. Your “silent salesperson” should be talking and communicating with your customer or client even while he or she is waiting to be greeted before an assistant takes you to his or her office.

Whether you know it or not every of the elements in your interior design are making an impression on your client or client every time They enter your workplace. The impression can be good or not so good, depending on what is “communicated”.

There’s a great quote that goes something like this: “You never get a second chance to make a first impression.” How true!

Number Three: the rich environment This element is extremely important when it comes to financial institutions and clients with high purchasing power who use their services. This ties in with Ambiance and “The Silent Salesperson”. But, in all truth, this element of richness can be applied to any type of interior design.

Almost everyone would prefer a rich environment to any other type of environment. Richness can be applied to any interior design, from very casual to very elegant. This is brought about by the masterful orchestration of textures. That’s why “wealth” can be applied to any interior design, across the spectrum of styles. So you can have anything from rustic or casual richness to elegant richness.

Resume: It is not only what we see with our eyes looking out, but what others see when they look at us in our environmental context. Which are his perceptions? To do you want it to be your perceptions? This is probably one of the most overlooked and undiscovered aspects of interior design with regards to architecture and holistic environmental context. But once these elements are employed by skilled hands and minds that are highly attuned and sensitive to interior design and what it can actually do and provide, it becomes a force to be reckoned with. This is how you distinguish yourself from your competition. This way you can get a standing ovation from your customers and clients multiple times!

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