You have a social media profile for each of the social media channels you have joined. You probably know to stay on top of your social media profiles once you’ve created them. It is not enough to simply create the profiles and then leave them alone. If you do that, you won’t get anything back.

Quick and painless changes to your social media profiles
There are many different adjustments you can make to your profiles and they don’t necessarily have to take a lot of time or effort to accomplish. However, if you make the changes (at least the ones that seem to make sense for your particular business), you’ll see a significant difference in the way other people respond to you.

Improving your social media profiles will take very little time and very little effort.

• Check the sizes of your images in the profiles: When you’re working with images, you’ll want to make sure they’re optimized (that means each and every one of them). Optimizing them means that you check the specifications of particular social media channels and make sure that the dimensions of your photos match those specifications. It won’t take you any time to check the dimensions and make sure your photos are within those guidelines. You should not necessarily assume that your photos must be perfect squares. That will not necessarily be the case. One good reason you want to make sure your photos are up to par is that they can be used (by you or someone else) elsewhere on the Internet.
• Make sure your profile photos are consistent across all your social media channels: Your photo should be a clean, professional foreground and should be used across all of your channels. If that means you need to have your photo taken by a professional, it’s probably worth the investment. After all, that photo will be seen by a lot of people and your photo is a strong representation of who you are. You want people to get used to seeing that photo and associating it with your brand.
• Untag yourself: If you see that you’re tagged in photos on the various social media channels and those photos are unflattering or just inappropriate (or something in between), there’s nothing wrong with untagging yourself (or disassociating yourself) from those photos. Why would you want to be associated with photos that can damage your reputation? You should be aware that some of the most popular social media channels allow you to opt out quite easily. You’ll want to check labels regularly. If you don’t control labels, they can hurt your business.
• Make sure your profiles have keywords for optimization: No matter what business you’re in, you still need to make sure all of your content (no matter where you put it) is optimized. The reason you want to do that is so people can find you when they’re looking for what you’re offering. The fact is, you want them to find you before they find someone else first.
• Make sure your profiles are complete: You don’t want people looking at your profiles and not being able to see the whole picture. That just isn’t effective. You can easily avoid this by simply paying attention to their profiles and filling in the gaps. It won’t take you long. As you fill in the missing content, make sure the content is as engaging as possible.
• Connect a social network profile with others: That is a very good thing to do and will produce great results. You’ll want to test links between social media profiles. There is nothing more annoying than clicking on a link and seeing that nothing happens.

conclusion

Your social media profiles are an important part of your business and you can’t let them stagnate. Using the share buttons will help keep it interesting. Not only do you need to fill out all the fields on your profiles, but you also need to make sure you update them regularly (but not too often). You’ll want to share all sorts of interesting information (both words and images) to keep your target audience engaged. You always want your content to be fresh, current, and engaging at all times.